Month: August 2017

How to go viral with LinkedIn Videos

LinkedIn Video finally released publicly for everyone! So let’s talk about this new content medium to create, share & engage with the LI community. Here is my observation & tips on making video success: 1. Make sure your video has good audio & is clear visually. 2. Think of shareability in mind. If your video isn’t share or tag worthy (where people tag their friend) your post won’t hit virality. 3. Still write a full text post. Remember of your audience on LI. Not everyone can watch / hear at work.  Context. 3. Change up content types / styles. Too many solo video talks w/ same background environment etc. Switch it up. Types of content: – Monologues / Stories / Rants – How-Tos / Screenshare – Interviews / AMA / Q&A – Sales Pitches (pls don’t) – Highlights – Event / Conference – ?? what are other good ones? Still, text based post still net the most impressions, virality and reach. However, I’ve seen a few video pop & go viral as well – just not as many. It’ll be interesting to see this new wave of video content creators. Some people I’ve been seeing consistently: String Nguyen – Geekin out on tech. Goldie Chan, Community and Video – Creative Branding Thomas Ma, Brand Amplifier – Growth Stories Who are some other good video creator examples? Love to...

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Omnipresence. How to be everywhere.

Omnipresence. How to be everywhere. Be everywhere, all the time. Omnipresence Content Workflow V1. Hope you having a great weekend. Been a little quiet on my side … been a little bit underground working on the next big content rollout plan before I get things all going. Once I have my full flow going — you’ll see me kick it up a notch again on pushing out content. 1.) Plan out a workflow to push content on all channels. Maximize reach, and 2.) Create content on different mediums quickly in context to each channel. Video, Writing, Photo. Will have another...

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